MARINA MARTHA COVE

Client

Balmain Investment Fund

Location

Mornington Peninsula, VIC

Scope of Work

Lead Generation Strategy

Digital Media Marketing

Social Media

Opportunity

Berthing leases in the Marina Martha Cove. Cross promotion of The Wheelhouse - a 29 apartment boutique development located in the Marina, Martha's Table - a waterside restaurant and deli, and The Boatyard - a hub for boat maintenance and storage.

Challenge Accepted

Develop the lead generation strategy, and create purposeful and creative social media assets that will appeal to the target market.

End Game

Generated leads through a hyper targeted social media paid and organic campaign, and provided management of community engagement on all social media channels.