Opportunity
The Waterfront - Stage One of Central Coast Quarter - consisted of 136 off-plan apartments. Located in Gosford CBD, with a prime location overlooking Brisbane Water.
Challenge Accepted
Project branding involved developing the name of the master project and the brand identity including the logo and colour palette.
End Game
Over 85% sold within 10 months of the project lifetime, including a record-breaking Penthouse sale through a Facebook lead.















